Kathy Ridgway

Direct Response Copywriter

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Expertise

Kathy Ridgway Direct Mail I am proficient at one-shots and continuity campaigns, full websites, landing pages, banners, print ads, inserts, wraps and more.  I am adept at handling new launches and tough assignments.  I can think outside of the box like no one you’ve ever worked with before.

My approach always starts with bonding with my target audience.  I find out what matters most to them.  I figure out what motivates their day-to-day thinking and that allows me to translate product features into benefits that make a connection with them on an emotional level.

 
 
 

Areas of expertise include:

Children’s Continuity Series

Music Collections

Spiritual and Inspirational Books

Greeting Cards

Banking/Credit Card

Membership Affinity

Cook Books and Recipe Collections

Crafts

Children’s Magazine

Postal Commemorative Stamps

Collector Edition Books

Fiction Collections and Abridged Editions

Copyright © 2025 KATHY RIDGWAY CREATIVE • 1-845-639-6961
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